Experience

Program Manager at frog

Mexico City, Mexico | February 2020 - March 2021

UX Researcher at 23 Design

Mexico City, Mexico | April 2019- February 2020

  • UX Researcher

    Planning and executing research methodologies to inform design and strategic decisions.

    Guiding teams to understand and analyze the data that informs design decisions.

    Supporting the creation of products from scratch with foundational and generative research. Evaluating existing solutions, and also uncovering strategic decisions depending on the product needs.

UX Researcher at Platzi

Bogota, Colombia | February 2017- February 2019

  • UX Researcher

    Research strategy, execution and analysis.
    Qualitative and Quantitative user research
    In house professor
    Growth Marketing Experiments & Analysis

User Researcher at Literator app

San Francisco | October-December 2016
Qualitative and Quantitative user research to identify core business metrics

Lead Product Designer at Brit’s Wine app

San Francisco | Aug - Sept 2016
Redesign of Brit’s Wine iOS app, a “Tinder for Wine” for millennials discovering wine.

Product Designer at Tradecraft

San Francisco | July - December 2016
Full-time product design apprenticeship program with hands-on project work for startups, curriculum, and mentorship from industry practitioners.

Usability Analyst at Despegar.com

Buenos Aires | February 2014 - Present
Practiced remote and in-person user research and UX design in Latin America’s biggest travel e-commerce.

Education 

Universidad de Buenos Aires, Argentina,
Licenciada en Sociología, 2015
Universidad de Palermo, UX Design, 2015.
IDEO + NovoEd, Design Kit, October 2015.

 


 

 

Skills

  • Strategy

  • Analysis

  • Communication

Research Methodologies

  • A/B Testing

  • Card sorting

  • Tree testing

  • Ethnography

  • Interviews

  • Surveys

  • Persona and scenario creation

  • Remote and in person

  • Usability testing

UX design

  • Low fidelity design

  • Sketching and prototyping

  • Lean methodologies

Tools

  • Sketch / Figma

  • Marvel - Invision - Flinto

  • Google Analytics

  • Optimal Workshop

  • UserZoom

@Google Accelerator Mentor

Languages 

English - French (Bilingual proficiency)
Portuguese (Professional working proficiency)
Spanish (Native)  

 Community

Mentor at Technolatinas